Brand Activism and Cause Marketing
The racial justice movement and COVID have caused many brands and companies to reflect on their values, activism and marketing messaging. We’ll cover why cause marketing is so important today, and share ideas and best practices on how your brand can impact change and grow brand affinity. Guest speaker: Noah Keteyian, WE Communications*Free webinars hosted by our in-house agency team and guest speakers that allow you to tap into local expertise and learn proven practices that get results. The Seattle Times Media Solutions is a full-service digital agency that specializes in helping businesses develop media plans to reach consumers through different channels at all stages of the consumer journey.Our free workshops are offered by invitation only, and space is limited.