Events and promotions drive traffic and boost sales. We’ll produce a multi-media plan to drive interest and activity on timely events, when performance matters most.
Our experts will develop strategies to create awareness and conversions using print, digital display, social, email, direct mail and more. Creative, impactful marketing will drive attendance and sales for your event or promotion.
The largest news media publication and website in the Northwest provides unmatched reach when awareness matters most.
Narrow your reach and impact to specific online audiences using targeted display, social, video, email and more. We’ll get your message to the right audience, anywhere they are on the web.
Align your brand with the trusted Seattle Times name, with co-branded sponsorships, contests or giveaways to drive interest and leads.
The Seattle Times has a full print shop in-house, so we can handle all small- and large-format printing needs for your event, including signage, programs, invitations and more.
The Pacific Science Center’s goal was to expand their audience with a 21+ cocktail party, Theory. To raise awareness and sell tickets, The Seattle Times Media Solutions built a multimedia campaign that included search engine marketing, mobile geofencing, targeted programmatic display ads, Facebook, email and advertising in seattletimes.com and The Seattle Times newspaper.
The promotion was launched in phases, starting with awareness-building early bird discounts, and building to urgent calls to action closer to the event. Images, ad copy and targeting were optimized for online ticket sales, so the Science Center could attribute ROI to their event marketing efforts.
Results: The campaign drove 1.5 million impressions, 13,800 clicks, and contributed to a sold-out event.
