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Our experts share industry and business news, marketing trends and the latest digital marketing solutions.

Branded Content Engages, Informs and Connects

Branded Content Engages, Informs and Connects

June 4, 2019 | By Lucia Blackwell

Readers are looking for content that meets their needs. Answers a question they have. Solves a problem. Gives them an advantage. Makes them look smarter, funnier, more in touch. Branded content ...

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Performance Based Digital Marketing Workshop

Performance Based Digital Marketing Workshop

May 28, 2019 | By Julia Merrick

Where do I invest in marketing for the best possible return on investment? How do I know if my marketing is working for me? The Performance Based Digital Marketing Workshop was ...

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Brand Evolution at MarketMix 2019

Brand Evolution at MarketMix 2019

May 20, 2019 | By Chandler Downs

This year’s annual marketing conference for the AMA Puget Sound on May 8 set out to educate attendees on “The Evolution of Brand.” MarketMix 2019 brought new formats, increased networking opportunites ...

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Evolution of the Media Mix - How Traditional and Digital Marketing Work Together

Evolution of the Media Mix - How Traditional and Digital Marketing Work Together

May 1, 2019 | By Amber Aldrich

As a 122-year-old newspaper company, The Seattle Times appears to be the epitome of traditional media, with the news still published in printed form, just as it was in 1897 when ...

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